Remember when the TV show would end... and kids would go outside to play?
We're bringing that back.
The problem isn't screens. It's manipulative design that treats your child's attention as a resource to extract. We're building shields against that.
Join the WaitlistAuto-play loops. Rapid-cut dopamine spikes. Infinite scroll. Variable reward scheduling â the same psychology behind slot machines.
These aren't bugs. They're the core business model. And your child's developing brain doesn't stand a chance.
Teaching tools that help kids recognize manipulation â so they can eventually navigate without support.
Remember flipping through the Sunday paper, circling the shows you cared about? That's back.
Families plan their media week together. Kids make choices within safe boundaries. No algorithm deciding what's next.
No auto-play. No "keep watching?" manipulation. When the episode ends, the screen goes calm.
A gentle prompt: "Want to stretch? Talk about what you watched?" Teaching kids that media has natural stopping points.
All processing happens on your phone. No data leaves the device. Your family's viewing habits, your kids' preferences â they're YOURS.
We're not selling your attention. We're protecting it.
Block manipulative design patterns across ANY app:
Auto-play loops âĸ Rapid-cut dopamine spikes âĸ Clickbait thumbnails âĸ Infinite scroll
Not blocking the internet. Blocking the addictive patterns that hijack developing brains.
"We're not anti-technology. We're anti-manipulation."
We believe kids can learn self-regulation if we teach it. That giving them choice within limits, and preparing their digital environment thoughtfully, helps them develop the skills they need.
Not enforcement. Parents and kids planning together, practicing together, learning together.
Not surveillance. Building skills for recognizing manipulation so kids can eventually navigate without support.
Your family's data belongs to your family. Period. No cloud processing, no data collection, no exceptions.
We're building privacy-first tools that help families reclaim intentional media experiences. If you're interested in learning more about our vision, market opportunity, and roadmap, we'd love to share our deck with you.
Questions? Reach out directly at [email protected]
Hi, I'm a cellular biologist, a project manager, and a mom to a 6-year-old boy. I understand the neuroscience of addiction â and I see these apps exploiting it every day.
As a scientist, I can tell you exactly what happens when your child watches rapid-cut videos: dopamine spikes, shortened attention spans, craving for the next hit.
As a mom, I know how impossible it feels to compete with infinite scroll.
So I'm building something different. Not another "just limit screen time" band-aid. Not surveillance tools for helicopter parents.
Tools that teach kids to recognize manipulation. That respect privacy â all processing happens on your device, your data stays yours. That help families make choices together about what they watch, when they watch, and when to stop.
Because the goal isn't to protect kids forever. It's to prepare them for a world full of these patterns.
We're looking for families willing to test early versions and give honest feedback â the brutal kind that makes products better.